Content Marketing Matrix PowerPoint Template

Content Marketing Matrix PowerPoint Template is a professional presentation containing two Inbound Marketing tools called the Content Marketing Matrix and the Content Marketing Media Matrix. Both tools are used, individually or together, during each Content Marketing Plan iteration. The PowerPoint Template contains professional 100% editable PowerPoint Icons, created from vector Clipart. Each Icon can be edited in all their properties as color, shape, size, position and effects.

The usage of the tools consist of mapping different content media assets, represented by the Icons, across the specific mapping of the tool.

The Content Marketing Matrix provides a visual representation of the Customer Marketing Lifecycle in the Horizontal axis, and the Customer Emotional Response to the Content in the Vertical Axis. The emotional effect can be described by Philip Kotler’s Marketing New Values.

The Content Marketing Media Matrix mapping is related to the effort of creation of the content media assets and the attention, or exposure, required to the audience to get the most of the content. At the end what the content needs is to have an emotional effect over the audience and help them move through the funnel.

This PowerPoint template is ideal for brainstorming sessions where the users can collaboratively edit the Slide canvas and move forward and backward through different ideas, and be able to compare each canvas side by side. Another practical use is to create Posters for Marketing Department and clarify the business intention of the content they create.

Impress your audience with this professional Content Marketing Matrix PowerPoint Template and create presentations that appeal to Global audiences.