How to Do Market Segmentation The Right Way
You may have a great product, top-notch go-to-market strategy and a bullet-proof sales campaign, and still fail to generate the revenues you expected. Why? Well, because you are trying to spray and pray approach – trying to appeal to everyone and hoping that someone will bite. In most cases, such campaigns end up appealing to […]
The Essential Guide to Marketing Plan Presentations
A recurring task for many marketing professionals, creating marketing plan presentations is a process that involves a lot of time and preparation. With this guide, we want to introduce all the variables you should consider when creating a marketing plan, and how can marketing plan presentation templates speed up the process.
How to Decide Between Top Down & Bottom Up Management Styles
For decades, the predominant management style at most companies has been top down management, where leadership at the top of an organization dictates strategy and tasks for subordinates to carry out. According to Touro University, it wasn’t until the middle of the 20th century that some management trends started shifting to favor a bottom up […]
The Employee Value Proposition (EVP) | Key Components and Examples
Employee Value Proposition refers to how organizations are able to attract skilled employees in a competitive job market through the corporate culture, and benefits offered by them. In this article we explore what EVP is and how to formulate a strong EVP.
Best Workplan Templates to Organize your Tasks
Create Professional Work Plan Presentations with our suggested Work Plan Templates.
Elevator Pitch Guide: The Essentials to Elevator Pitch Presentations
In this article, we explain what an elevator pitch is and how to present one to strengthen your skills in delivering a successful elevator pitch for business.
Fishbone Diagram: Cause and Effect Analysis (Examples & Templates Included)
Use Fishbone Diagram Analysis to discover the root cause of a problem, categorize it and define possible creative solutions.
Career Development Plan: How to Reduce Barriers to Career Advancement
How to create a career development plan. A Guide to help employers retain talent and employees who want to boost their careers.
Tools for Business Plan Presentations
Get to know the best tools for business plan presentations with this guide. A compendium of resources to successfully deliver a presentation.
How to Build a Project Status Report Template: Complete Guide
Project status reports provide timely insights into project progress. Here are practical tips and a one-pager template for concise updates.
How to Create a Winning Sales Plan Presentation
Gain support for your sales plan by thoughtfully crafting presentation materials. Get some tips, examples, and presentation templates.
Porter’s Diamond Model: An Essential Guide for Global Achievement
Explore Porter’s Diamond Model and discover the factors that can shape your business strategies and success in the global arena.