5A Customer Path PowerPoint Template

Use our simple-to-interpret 5A Customer Path PowerPoint Template for discussing your customer behavior and trends. The 5A’s of customer path is used by analysts and marketers to understand the stages in which the target market becomes a loyal customer. While going through these phases, professionals study the step-wise responses, behaviors, and touch-points. This analysis helps in comparing this data with those of the competitors. In turn, the whole organization can bring improvements in its marketing and sales strategy to deal with any gaps found in the system. 

The 5A Customer Path PowerPoint Template provides two editable process diagram slides. Presenters can choose between the two PowerPoint background color options to use in their presentations. The first slide has five columns, each having three rows. Each column indicates one of the five A’s that are:

• Aware (different brands pour in their advertisements before the target market)
• Appeal (customers shortlist certain brands and get attracted towards their offers)
• Ask (they start asking about the brand either through the representatives or other people)
• Act (the customers make a purchase)
• Advocate (after making the purchase, the customers are positively influenced by the outcomes and promote the products before others)

Along the three rows of this table diagram, presenters can mention the customer behavior, touchpoints, and key impressions. The placeholder text can be edited to serve any purpose. The following PowerPoint template shows a similar five-step box process diagram to indicate the shifting behaviors of the customers who surpass either stage to make the purchases. Business and marketing professionals can grab this editable slide design for preparing their professional presentations. This customer journey map template can be edited with all PowerPoint versions, Google Slides, and Keynote. The color scheme can be adjusted to the presentation theme. Likewise, the background and font designs can be chosen accordingly. Download and try it now!