Buyers Journey vs Sales Funnel PowerPoint Template

Simplify creating your marketing presentations with the funnel diagrams of our Buyers Journey vs. Sales Funnel PowerPoint Template. Buyer journey mapping is a technique to trace the steps a customer or user follows to buy your product or service. When this journey is mapped from the company’s point of view, it is called a sales funnel. It has extensive steps, which are all points of consideration for the strategy executives. However, this journey is quite simple regarding the buyer’s end, i.e., it has three steps. This comparison is often focused on how every phase of the customer journey map can be subdivided into many important steps that the marketing & sales professionals should be concerned about. Also, this sales funnel diagram can be used for training sales professionals or discussing the user’s pain points. 

The Buyers Journey vs. Sales Funnel PowerPoint Template has two editable slides provided in two background colors (white & black). The first slide of our customer journey template shows two funnel diagrams:

• Three-layer diagram representing the steps of the buyer’s journey (awareness, consideration, & decision)
• Six-layer funnel diagram indicating sales funnel steps (visit, lead, MQL, SQL, opportunity, & customer)

These funnel diagrams have layers of multi-colors and white fonts for the titles. A horizontal arrowhead is placed from the buyer’s journey map to the sales funnel. It can help presenters elaborate on the extensive points arising from the simple buyer map. The following slide has a six-phase funnel diagram; the layers are shown as slightly displaced from the straight line. This slide can help professionals to discuss the sales funnel in detail. Users can also add relevant presentation points using the provided text boxes. All the slides are 100% editable and compatible with PowerPoint versions, Google Slides, and Keynote.