Remarketing Diagrams for PowerPoint – Create an impressive remarketing presentation with Slidemodel’s “Remarketing Diagrams for PowerPoint.” This PowerPoint template demonstrates the essential steps for online product remarketing. The template is perfect for showcasing a brilliant remarketing strategy in a detailed yet concise presentation. The icons and images in the template are editable and can be presented in every possible way according to user preference.
Product remarketing is an online marketing strategy targeted towards people who already possess interest in a certain product, service or brand. It vouches on the principle that when a customer shows interest in a product and doesn’t buy initially, all the customer need is a little push or a little persuasion. Remarketing is the best next step to search engine optimization. This strategy starts with the customer or potential customer’s visit in the website. The website will naturally have all the mechanism to direct the customer to the product that perks his or her interest. However, there are times when a customer wouldn’t pursue the purchase on first visit or first few visits.
There are varied reasons for it such as distraction, just plainly forgetting the transaction, not decided yet, still comparing with other brands or have a specific schedule when to purchase. Product remarketing is an automated system based on internet cookies from visiting certain websites. When a customer visits a website, his computer is electronically marked by that website. This mark is now carried by the customer’s computer. When he or she visits a different website that has a product advertisement tool incorporated in the company’s remarketing system such as Google Ads (formerly known as Google AdWords), the ad’s remarketing scheme get activated. The product ad recognizes the “electronic mark” or the cookie in this customer and prompts the ad to show a specific product or brand ad that the customer visited earlier. This remarketing strategy can be performed repeatedly until the customer finally decides to purchase the product.