Brand Identity Prism Presentation Template

Showcase your brand identity values with this Brand Identity Prism Presentation Template. A brand identity prism is a model to showcase the key six characteristics of your brand to help it humanize for the consumers. These brand identity characteristics define how your consumers perceive you, their impression of your services or products, and what image your brand has on their minds. All these personality characteristics can be discussed using a brand identity prism divided into three main parts and six components. As its name indicates, this prism diagram has six facets. The upper part represents the picture of sender segments indicating internal features of the brand, i.e., physique and personality. In contrast, the bottom part indicates the picture of the receiver showing the characteristics that are relevant to consumers, such as reflection and self-image. The central left and right sides of the diagram showcase the externalization (relationship with consumers) and internalization (culture of the brand) factors, respectively. 

We have created this prism diagram using 100% editable PowerPoint shapes. In the central part, there is a hexagonal shape showing the title, and on the respective sides, there are titles of the personality factors. Users can conveniently add relevant data using the provided text boxes with placeholder text. On different slides of this Brand Identity Prism Presentation Template, there are different design and organization variants of this diagram. Presenters can choose from these slides and use them in their presentations. Brand marketing and business development teams can grab this diagram to discuss their brand personality and identity. They can arrange all aspects of their identity with these creative & engaging PPT diagrams. Scholars and researchers can also include this figure in their presentations about brand image and identity. All slides of this template are also compatible with Google Slides. Download and try editing this brand identity prism template for your next marketing presentation now!