The AIDA Model: How to Attract Your Potential Customers?
The AIDA Model: How to Attract Your Potential Customers?

The AIDA model is one of the many effective models that can be used to analyze the customer buying process and make a funnel analysis. In this article, we will explain how you can attract a stranger into a potential customer using the AIDA Model.

Building a Sales Funnel: Stages, How to Build, Examples, and Templates Included
Building a Sales Funnel: Stages, How to Build, Examples, and Templates Included

In this article, we explain what a sales funnel is, and provide different sales funnel examples. Then, we dive into the stages of a sales funnel and how to build a sales funnel for a streamlined sales process.

12 Best Org Chart Templates for PowerPoint Presentations
12 Best Org Chart Templates for PowerPoint Presentations

Creating an Org Chart in PowerPoint from scratch is not an easy task. In this article we present you the best 12 Org Chart Templates with a professional and editable design, compatible with PowerPoint and Google Slides.

SCQA Framework: Definition, Examples & How To Use It
SCQA Framework: Definition, Examples & How To Use It

The SCQA framework by Barbra Minto provides a logical flow to structure your message. This article explores what SCQA framework is and how to use it in presentations. Learn how to make your message more engaging using this framework.

CATWOE Analysis: A Holistic Approach to Problem Solving
CATWOE Analysis: A Holistic Approach to Problem Solving

In this article, we explore what CATWOE Analysis is and how it can be used as a powerful problem-solving tool.

Pitch Deck: The Traction Slide
Pitch Deck: The Traction Slide

When pitching a startup idea, the pitch deck should be convincing enough to help the potential investors make the decision to invest in the business. In this article, we will be explaining what the traction slide is, the purpose of having one, its benefits, what to include, and how to present it.

Team Charter: Ultimate Guide (with Examples)
Team Charter: Ultimate Guide (with Examples)

As a team leader, it is necessary to establish a working roadmap with each team member’s different roles and responsibilities and the objective and purpose of the project. This article explores how a Team Charter can help you toward this goal.

Requirements Gathering in Project Management: A Quick Guide
Requirements Gathering in Project Management: A Quick Guide

Establishing a Requirements Gathering is one of the fundamental steps to carry out a project successfully. In a requirements gathering document you can establish all the necessary requirements that the business solution must have. This document serves as a roadmap for each team member.

Likert Scale: A Quick Guide on Gauging your Customers’ Satisfaction
Likert Scale: A Quick Guide on Gauging your Customers’ Satisfaction

In this article, we present the Likert Scale. We also explore the different types of Likert scales and the advantages and disadvantages of using them in surveys and questionnaires.

ADKAR Model: How to bring about the change?
ADKAR Model: How to bring about the change?

In this article, we review the ADKAR Model, which is helpful to examine the main actions, messages, and information needed to get team members through the personal shift of practicing effective change management.

Creative Thinking: The skill to think out of the box
Creative Thinking: The skill to think out of the box

Creative thinking is a skill that helps you develop appealing and valuable ideas. This article explores how to use Creative Thinking techniques to take an inventive approach to issues and cultivate open-mindedness within your team or organization.

Stand Out With a Professional Bio: Tips, Bio Template (Examples Included)
Stand Out With a Professional Bio: Tips, Bio Template (Examples Included)

Entrepreneurs and professionals need a solid description to attract potential employers, clients, and investors. A professional bio should demonstrate one’s strengths and motivations and portray them as experts in their field. In this article, we review how to make a professional bio.