SOSTAC ® Stage Descriptions PowerPoint Diagram
This Slide presents the SOSTAC® Marketing Model with each stage described by its name (Situation Analysis,
Objectives,Strategy, Tactics, Action, Control)
Each Step is signaled with the questions it should answer:
Where are we Now ? (S)
Where do we want to get? (O)
How are we going to get there? (S)
How are we going to get there, in detail ? (T)
Who is going to do what and when? (A)
How can we monitor and measure the process ? (C)
Return to SOSTAC® Marketing Diagram for PowerPoint.
