TOWS Matrix PowerPoint Template

The TOWS Matrix PowerPoint Template features a creative design for presenting the four situations of a TOWS strategy matrix. In addition to the little variations of the letters in this strategic planning method, TOWS varies from SWOT in considering external conditions more than internal factors. Companies employ this method to plan for combating external threats and utilizing internal resources to capture the available opportunities. According to this matrix, there are four strategies to deal with various situations, i.e.,

• SO or Maxi-Maxi Strategy involving the utilization of opportunities based on strengths
• ST or Maxi-Mini Strategy that promotes the use of strengths to manage the threats
• WO or Mini-Maxi Strategy includes minimizing weaknesses through the availing opportunities.
• WT or Mini-Mini Strategy promotes several steps to manage the threats and deal with internal weaknesses simultaneously.

We have crafted this TOWS Matrix PowerPoint Template for creatively presenting these four aspects of the TOWS matrix. The slide has a vertical layout carrying four circular shapes arranged in a queue. These four circles represent the four points of the TOWS matrix. Four rectangular rows are also added with each shape to mention relevant points. On the other side of the rows are text boxes showing the points of a SWOT analysis. The connection of the four SWOT parameters with this matrix is represented using thin crossing lines. The colors of the shapes can be changed according to the choice. The second slide of the template is a color variant of this diagram. Presenters can choose from both slides based on their requirements. The placeholder text can be replaced with the original presentation points. 

This SWOT PPT template is ideal for strategy and planning presentations. Both slides can be customized using PowerPoint, Google Slides, and Keynote software. Download and try it now!