ANSOFF Matrix Strategy

Framework of ANSOFF Strategy Matrix
Presentation of ANSOFF Matrix Strategy
PowerPoint 4 Growth Strategies
ANSOFF Template of Growth Strategies
PPT ANSOFF Growth Diagram Design
ANSOFF Market Penetration  Template
ANSOFF Market Development Template
ANSOFF Product Development Template
ANSOFF Diversification PowerPoint Design

The ANSOFF Matrix Strategy is a diagram template for business growth concepts. ANSOFF is a product-market growth framework that assists with the development of strategic plans. This approach describes 4 alternatives for organizational growth in existing or new markets. The PowerPoint templates of ANSOFF growth matrix are helpful for strategic planning presentations of growth. Companies can use this market PowerPoint model to analyze risks associated to strategy based on product or market type.

These four alternatives or options involve:

  1. Market Penetration: Develop strategies to promote existing products in existing market. For example, price decrease, discounts, acquisition of competitors in same market, or small improvements.
  2. Market Development: This approach focuses on expansion in different market segments like geographic or demographic. This growth strategy can be achieved by changing target customers, target commercial or consumers, explore foreign markets.
  3. Product Development: New products or services to supply in existing markets. This requires expansion of product range by investing in research and development. Similarly, acquire rights to third-party products or resell under brand.
  4. Diversification: New products in new market – This is the most risk taking growth strategy. There are two types of diversifications, related and unrelated.

ANSOFF Matrix Strategy has been introduced to help marketers in understanding risks involved with growing business. The PowerPoint diagram template of ANSOFF is a collection of 5 concept designs. These are fully editable 4 steps diagrams with market clipart icons and text placeholders. Furthermore, there are 4 slides for animated version of ANSOFF growth strategy matrix. These slides could be used as a part of go to market strategy template or business plan. The engaging graphics will help convey the message effectively.

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PowerPoint 2007PowerPoint 2010PowerPoint 2013PowerPoint 2011 MacKeynotePowerPoint 2016PowerPoint 2016 MacOffice 365Google Slides
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