Customer Development
What is a Business Model Canvas? Quick Guide + Examples
A Business Model Canvas is a diagram used to visualize a business model. Learn how to make a Business Model Canvas with Examples.
How to Create a Go to Market Strategy in 2025 (Templates + Examples)
Discover how to create a viable Go to Market Strategy, guided by our templates and examples. This 2023 guide will teach you everything you need to know to create your go to market and present it effectively to your audience.
The Lean Startup Approach for Creating Successful Startups
Lean Startup Approach aims to shorten development cycles in order to get a minimum viable product. In this article we review what Lean Startup is.
How to Set Up a Winning Customer Success Program
The customer success movement is getting stronger year over year. In 2019, 83% of Customer Success teams increased in size. This year, even more organizations plan to invest in new customer success management programs to ramp up their service levels. But what does customer success mean? We explore it in this article.
How Customer Experience can Make Your Brand Successful
For a business to run successfully, it is important to have satisfied clients. It is not only the quality of the product or service that matters but how customers perceive a business and if the expectations of the customers are met. This all has a lot to do with what is called Customer Experience (CX). […]