Targeting STP Marketing Step PowerPoint Description

This slide has been professionally designed with an arrangement of four individual clip art arrow shapes positioned so that they point in towards each other. These arrow shapes can be used by the professional presenter to demonstrate to the lecture audience the relative stages of product targeting and how they might go about introducing these steps into their own businesses. You might decide to discuss how they could go about defining the abilities of the company and resources needed to enter a market; analyzing competitors on their resources and skills; considering the company’s abilities compared to the competitors’ abilities; deciding on the actual target markets.

Return to STP Marketing Mix for PowerPoint.