Segmentation Matrix PowerPoint Slide

This slide provides a simple flat bubble chart for representing a Segmentation Matrix. Each bubble represents a segment within the chart. The quadrants represent the four deciding factors, Low/Low, Low/High,High/Low, High/High. Each axis concept will depend on the market being segmented. For example, X axis could be attractiveness and Y axis competitiveness.

Return to Segmentation Targeting and Positioning PowerPoint Template.