This slide contains a Yellow hexagon shape that represent the Promotion “P” of the Marketing Mix. The presentar can add all the attributes analyzed for the Promotion, like:
A) What is the selling proposition? How can be communicated better?
B) How do customers respond to different elements of the marketing mix?
C) How important is the sales team? To whom are they selling?
D) How can sales be benefited from offers ?
E) How do promotional elements interact?
Return to Marketing Mix 6 P's PowerPoint Template.