SlideModel Blog

Why Customer Centricity Will Win You More Business (in 2020)
Why Customer Centricity Will Win You More Business (in 2020)

Customer centricity is a buzzword you can hardly escape these days. But, despite so much talk, few companies actually understand how to keep their customer focus sharp and, more importantly, why this area is worth more attention. So let’s dig into the matter and take a look at some great customer centricity examples, illustrating why this practice cannot be ignored in 2020.

Product Management: 6 Solid Best Practices For Newbie PMs
Product Management: 6 Solid Best Practices For Newbie PMs

A product manager ensures that the product a company releases aligns with customers’ needs and expectations. It’s a challenging job that requires a lot of communication and coordination of efforts between different teams. In this article, we will go over some basics including a definition of the product management role and common product manager responsibilities. After that, you can read some great insights into the best practices and principles of product life-cycle management.

A Manager’s Guide to Interpersonal Communication
A Manager’s Guide to Interpersonal Communication

People are promoted to management positions for a variety of reasons. For many, they rise to the top because of their knowledge, technical skills, and decision-making capabilities. As a manager, your effectiveness also strongly depends on your ability to communicate well with your team members and other stakeholders. Here is a quick guide on Interpersonal Communication for Managers.

Understanding Gen Z: Characteristics, Habits, and Differences from Millennials Explained
Understanding Gen Z: Characteristics, Habits, and Differences from Millennials Explained

Generation Z, Zoomers, iGen, Homeland Generation, Gen Tech… many names are floating around the interwebs to describe the “commonly uncommon” generation of 8 to 23-year olds. So who is Gen Z really? Let’s figure it out together!

Micromanagement: Signals to Avoid It and Become a Better Leader
Micromanagement: Signals to Avoid It and Become a Better Leader

Micromanagement can turn your company into a toxic workplace that good employees abandon. Most leaders realize this, but few take proactive action towards addressing this issue. How bad is micromanagement? Let’s dig deeper into the matter together.

What is the Direct to Consumer (DTC) Business Model?
What is the Direct to Consumer (DTC) Business Model?

Everyone should be paying more attention to the Direct to To Consumer (DTC) space as it’s booming and according to a study, two-thirds of customers expect to have direct connectivity with brands. There’s no denying that DTC is not only here to stay, but its growth will continue in the foreseeable future. So, how does the DTC business model work?

A Quick Guide to Buyer Personas
A Quick Guide to Buyer Personas

Personalization. Every marketer today understands that personalized messages hit the mark way more frequently than generic pitches. In fact, every dollar invested in advanced personalization generates twenty dollars in return. 

Multitasking & Context Switching Ruin Your Productivity
Multitasking & Context Switching Ruin Your Productivity

Did you know that about 28 billion man-hours are wasted each year because of what we now call context switching or multitasking? If you are finding that lack of focus and constant interruptions are affecting your work, then this post is for you. You’ll learn exactly what context switching and multitasking are and get some tips on how to overcome both of these productivity-breakers.

What is Behavioral Economics: Your Quick Guide
What is Behavioral Economics: Your Quick Guide

Every day we make a myriad of decisions – eat out or buy groceries, walk or hail a cab, go to the movies or stay in. Sometimes, we rationalize that cooking a home meal is a better idea since we already spent too much on dining this month. But then, we see some attractive promo at the deli and go on and change our mind in a beat. In a nutshell, behavioral economics attempts to study how our “whims” affect our day-to-day spending decisions and affect different economic processes on a macro level. Let’s dig in!